Strategy Case Studies

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Transformation strategy for telecommunications giant


A global tech business asked us to get their businesses moving quicker & grow one of their core product ranges faster than ever before. After extensive research and insight gathering, internal interviews & the development of a draft strategic blueprint, we developed a 9-month program for them.

  • +18% volume share
  • +11% value share growth
  • Profitability increased
    by a rolling +6%
"What they do best is they listen, then they go deeper
and help us see what’s
right in front of us"
Our Client: EVP of the UK business
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Brand reinvention and
Go-To-Market strategy for global finance leader


A global consultancy firm engaged us to assess the viability of a mid market business proposition against strict revenue target growth potential.

We scoped and delivered:

  • Market sizing analysis over 3 years
  • Proposition re-development
  • Business model rethink
  • Go-to-market strategy overhaul
  • New creative strategy
  • New digital marketing mix solution
  • Business case for $multi-million investment
  • Executive approval from Firm's
    Managing Partner on Strategy
  • Business wide gathering of funds
    to fuel the newly built businesses
"Bridge F61 operates in the building and their
thinking is commercially water-tight"
Our Client: Managing Partner
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Growth marketing strategy for AI Analytics Scale Up


A world class AI text analytics business engaged Bridge F61 to drive new levels of business growth and brand fame.

They had already received an approach from one of the FAANGs. They turned down that offer and instead asked us to help them scale faster (more profitably) to drive higher company value.

The strategy we developed was delivered over nine months and was built on three North Stars.

  • Overhauled brand and successfully repositioned against core audience and competitors
  • Profitability increased Business revenues and client growth now at 14-16% every month
"Please don't stop driving us and thanks for your patience and skill in helping us get this relaunch
out the door"
Our Client: Founder & CEO

We deliver growth and lasting client relationships with a brilliant team